Six eTools To Increase Your Businesses Visibility

Six eTools to increase your business' visibility

New business owners often come to me for a new website. Now, don’t get me wrong, of course I’m happy to oblige, but I also want them to know that having a great website by itself is not enough. With over a billion websites in existence*, a business owner cannot just sit back and hope […]

How Do I Get My Website on the First Page of Google?

Great content, keywords, backlinks

“How do I SEO my website?” is a question I hear a lot. First, what is SEO? Search engine optimization is defined by Google as, “the process of maximizing the number of visitors to a particular website by ensuring that the site appears high on the list of results returned by a search engine.” Further, […]

What is a bounce rate and how to reduce it

What is bounce rate?

This is a common question I receive after clients review their Google Analytics report. The way digital marketing works is pretty simple. A visitor comes to your website from any of the traffic channels including search engines, social media, blogs and so forth. The visitor then learns about your products by reading through some of […]

Avoid Security Warning in Chrome – Install an SSL

Avoid security warnings in Chrome

Did you know starting this month Google Chrome will start displaying prominent “Not Secure” notification on websites without an SSL (secure sockets layer)?  If you’re not sure, visit your website and check the address bar. If you have an SSL installed, you will see “https” vs. “http”.  If you don’t have one, users will be […]

Why it is Important to Keep Your WordPress Website Updated

why it is important to keep your Wordpress website software up to date

Great News! You finally finished your new WordPress website. Take a moment to marvel at its beauty and pat yourself on the back for a job well done. Now that the moment has passed, it’s time to start thinking about updating that beautiful old site. That’s right old. Welcome to the digital age where websites […]

What Website Owners Should Do to be GDPR Compliant

Reports show that only 21% of US website owners have taken steps to comply with the GDPR regulation. Since non-compliance attracts stiff penalties, if you’re one of the businesses that are yet to comply, you should be working overtime to get in compliance. Below is an exhaustive checklist of steps you should take to fully […]

Balancing Safety and Independence in an Assisted Living Facility

Balancing Safety and Independence in an Assisted Living Facility

Many residents of assisted living facilities need help with mobility and other physical aspects of their lives, but they retain their mental faculties. However, many assisted living facilities tend to focus more on schedules, efficiency, safety concerns and State compliance instead of ways to promote resident independence. You want to provide the best care possible […]

Serving Cultural Needs in Senior Living Centers

Serving Cultural Needs in Senior Living Centers

As the face of America is equally becoming more culturally diverse, senior car facilities are finding it challenging to become not only culturally sensitive but culturally attractive to the growing diverse elder population. The U.S. Census Bureau predicts that within the next three years 25% of adults age 65 and over will be non-Caucasians. Senior […]

Help Students Find Your English Language School

Help Students Find Your English Language School

Learning English as a second language is a challenging endeavor, and finding the right school to help you in a country where virtually no one speaks your language can be even tougher. If you are a provider of English as a Second Language (ESL) classes, you may provide the very best lessons and still be […]

A Multilingual Website Can Increase Business for your Immigration Services Firm

A Multilingual Website Can Increase Business for your Immigration Services Firm

Providers of immigration services and legal aid have always had many challenges to overcome, and it is a difficult occupation under the best of circumstances. Those who practice this area of social services can be a godsend to new arrivals in this country as well as immigrants who have problems with attaining legal status or […]

The Advantages of Your Bakery Having a Multi-lingual Website

The Advantages of Your Bakery Having a Multi-lingual Website

In the bakery business, you may have found that more than half of your success comes more from the moves you make in the back office rather than ones made in front of the oven. As time goes by, less business is walking in off the street and more is coming by way of your […]

Why Intellectual Property Legal Firms Should Have A Multilanguage Website

Why Intellectual Property Legal Firms Should Have A Multilanguage Website

The business of intellectual property law is complicated in a number of ways, but in situations when that property may be subject to duplication or distribution in a number of different countries one of the biggest stumbling blocks becomes the language barrier. Intellectual property litigation is increasingly becoming an international affair, and a rising tide […]